Becoming a Certified Professional Services Marketer (CPSM) is a great way to position yourself as a leader in the A/E/C industry. 

Marketing Research is the first domain of professional practice that you will study during your CPSM exam prep.

Rachel R. Treanor, CPSM, will lead this session which will cover the following knowledge areas:

• Data-gathering techniques;
• Sources of social, cultural, economic, federal, state, and local regulatory information;
• Newspapers, magazines, and other publications related to target markets;
• Research design;
• Qualitative and quantitative data-analysis techniques; and
• Methods for forecasting trends.

Thank you to Crossland Construction for hosting this session.

FAQS:

There is no cost for the study sessions, however you will need to purchase the study materials. The 6 Markendium books can be purchased from Amazon.

You do not have to be an SMPS member to attend the bootcamp sessions. 

More information: https://www.smps.org/learning/certification/

Tickets

$0.00 This event is free to attend but registration is appreciated.

$0.00 This event is free to attend but registration is appreciated.